In this current age of the internet and internet business, organizations and individuals have devised means and ways of making sales and continually growing the number of visitors to their website in the form of website traffic. This traffic means potential deals or patronage of the business or organization’s products or services.
Getting this required traffic to your site sometimes may not be easy, especially if you are starting as a business or trying to scale up the visits to your website. Getting organic traffic can be solved faster when you use cheap paid traffic sources to send traffic to your website.
Whether you’re a seasoned affiliate marketer or just getting started, but want to start seeing results of traffic engagements faster, then paid traffic is your best choice. There are plenty of cheap paid traffic sources out there that can give your business a boost. In this post, I will discuss 20 of the best traffic sources for affiliate marketing.
Whether you’re a seasoned affiliate marketer or just getting started, you’ve probably already researched the best accessible traffic sources (YouTube, Google search, etc.). But what if you want to start seeing results faster? There are plenty of cheap paid traffic sources out there that can give your business a boost. In this article, we’ll take a look at 20 of them.
What is a Traffic Source?
A traffic source is any company or service that will send people directly to your website. These companies can be divided into direct visitors (like Search engines) and indirect visitors (like PPC & Social networks).
The traffic source is the channel that leads to your website. It can be either a paid way of getting visitors, or it can be an accessible means. The primary source of the traffic to a website is in search engines. The other sources include social media, direct visits, paid ads, email marketing, and more.
A good traffic source will convert the visitors into potential customers who are ready to buy your product or sign up for your service. For this article, we will be focusing on paid traffic sources.
Why Use A Paid Traffic For Affiliate Marketing?
The problem with using free traffic for affiliate marketing is that most are low-quality. The traffic will often be from bots and spiders, and very few people will click on your offers.
However, paid traffic can help you generate more sales and commissions as an affiliate marketer because it’s targeted toward people who are already interested in your products or services. This means that when they visit your website, they’re already in a buying mindset, which makes it easier for you to convert them into customers. Here are some other benefits of using paid traffic for affiliate marketing.
1. You’ll Get Targeted Traffic for Your Offers
Affiliate marketing is a great way to make money online, not just affiliate marketing. You can also use paid traffic to get traffic for your offers. Using paid traffic with affiliate marketing is a great way to get more profits and results quickly. By using paid traffic, you’re helping yourself to build trust in your niche and gather authority.
2. You’ll Reach Your Target Audience, Faster
Paid traffic allows you to reach your target audience at scale, which means you can get more people in less time than other marketing methods. You can use this to your advantage by creating ads that appeal to your customer’s pain points, so they’re more likely to click on them and purchase a product.
3. It’s Easy To Scale Up Your Campaigns
With paid traffic, you can quickly scale up your campaigns. This is because you can reach more people and get more responses from them. You can also scale up your campaigns in terms of budget and time. If you want to run lengthier campaigns, you can do so without worrying about the cost because it will not increase as long as you are willing to pay.
4. Paid Traffic Allows You To Test Out New Demographics
One of the most effective ways to get traffic to your site is by testing out new demographics. If you have been targeting one specific demographic for some time now and want to expand your audience base, then using a paid traffic service is a great way to do so without spending too much money or effort upfront.
5. You Have More Control Over Your Campaigns
One of the most significant benefits of paid traffic is that it gives you more control over how your campaigns perform. With traditional SEO, organic rankings come from search engines and social networks.
This means that if something happens on their end (like a change in algorithms), it can impact your site’s performance without any warning. But with paid advertisements, everything is under your control, from creation to design and implementation.
Best Paid Traffic Sources For Affiliate Marketers
Using accessible traffic sources may not always give you the desired result, so you need to get cheap, paid traffic sources for your affiliate marketing. Some of the best affordable paid traffic sources include:
1. Google Ads
Google Ads is a paid search network, which means you pay for ads to appear on Google.com and other websites partnered with Google. When you run an ad campaign through Google Ads, your ad gets shown whenever someone searches for keywords related to the products or services you’re promoting. Google Ads can promote affiliate offers by using search, display, or retargeting Ads.
2. Facebooks Ads
You can reach a large number of people with Facebook ads. The ads efficiently target the right audience, and it is easy to track conversions and ROI. There are many different types of Facebook ads that you can use for your affiliate marketing campaign. You can create an ad to promote a product or service or create an ad that promotes your website.
3. TikTok Ads
As an affiliate marketer, you want your product to reach as many eyes as possible. TikTok ads are one of the best places to promote a new product, even as an affiliate. TikTok ads work as ad units with short video recordings, in-feeds, or images that can be uploaded by marketers and shared on the app. Advertisers can target audiences based on gender, age, location, and interests.
4. YouTube Ads
YouTube ads are one of the easiest ways to reach a large, high-quality audience. YouTube ads will cost you less than Facebook ads, and you’ll be able to generate more leads with them because they’re easier to create and track. It is an excellent platform for affiliate marketers because it allows multiple marketing options at a relatively low price.
4. Pinterest Ads
Pinterest Ads are a great way to drive traffic to your website and grow your email list. Pinterest is the third most popular social network in the U.S., with 70% of women using it and over 50% of men using it every month. If you’re not using Pinterest Ads yet, you’re missing out on a huge opportunity.
Pinterest Ads are easy to set up and manage. They’re also highly targeted since they’re based on what people have liked or pinned in the past. This means they’ll be much more likely than other forms of advertising like Google AdWords to reach the right audience for your product or service.
5. Bing Ads
Bing Ads is a paid search platform that Microsoft owns. Bing Ads is an excellent place to promote your affiliate offers and generate new leads for your business, especially if you are starting with affiliate marketing or have been doing it for some time now but haven’t gotten results yet.
6. Quora Ads
You have probably heard of Quora and know what it is. But if you don’t, it is a community-based question-and-answer website where users post questions, and other users provide answers. People are looking for answers to their questions on Quora, so you can use this platform to drive quality traffic to your affiliate offer.
Ads on Quora are known as Quora Ads or Quora Sponsored Answers. These ads allow you to target your audience by demographics, interests, and location. They’re also a great way to get people interested in your products. The only downside is that they get costly very quickly, but if you’re willing to spend the money, they can be a fantastic source of quality traffic.
7. Reddit
Reddit is a social news aggregation site, web content rating, and discussion website. Reddit has millions of active users, which makes it ideal for directing traffic to your website and business. Reddit can be an effective traffic source for your site if you target its many subcommunities (called subreddits). Reddit is one of the most popular sites on the internet, with more than 250 million unique visitors per month, over 542 million monthly page views, and millions of daily active users.
8. Twitter Advertising
Twitter Ads are a great way to get in front of your target audience. You can choose your Targeting based on interests, demographics, and location. You can also use their website retargeting feature to target people who have visited specific landing pages on your site before. Twitter is also great because it’s one of the best social media platforms for getting leads and building relationships with influencers and other businesses you might want to work with in the future.
9. Instagram Ads
Instagram Ads are a great way to promote your product or service, and it’s no secret that visual content is more likely to be shared on social media than text-based content. This means that not only will your target audience see the ads you’re creating for them, but they’ll also be able to share them with their networks.
10. Outbrain
Outbrain is a content discovery platform that helps publishers and creators find the right audience. Outbrain has been around since 2006 and has worked with over 100,000 publishers in 200 countries, including CNN, Conde Nast Traveler, Huffington Post, and The Economist.
Outbrain is a paid advertising platform for publishers and brands. It allows you to promote your content on other websites through their advertising network, generating traffic to your website and business. Outbrain offers a variety of ways for affiliate marketers to reach their target audience. Outbrain can give you quality traffic for as low as $0.30 per click.
11. LinkedIn Ads
LinkedIn Ads are a great way to target your ideal audience. LinkedIn has a highly engaged audience and over 600 million users worldwide, making it the most influential business network in the world. LinkedIn allows you to create custom audiences or use dynamic ads that change based on what someone does or doesn’t do when they visit your website after seeing an ad on LinkedIn.
12. Criteo
Criteo is an ad platform that helps retailers target the right customers most likely to buy. Through their data-driven technology, advertisers can reach their customers across desktop, mobile, and tablet devices in real-time. As an affiliate marketer, you can use Criteo to target new audiences and add them to your email list at a relatively low price.
13. Spotify Ad Studio
Spotify Ad Studio is a paid service that allows you to advertise your affiliate links on Spotify, thereby driving traffic to your website or business page. This is one of the most effective ways to promote your affiliate product or course because most people listen to music on their smartphones and tablets. This type of traffic source will increase your conversion rate by 300%.
14. Snapchat
Snapchat is a mobile messaging app that allows users to send photos and videos to friends and family. Users can also add filters and special effects to their photos before sending them. The messages, called “snaps,” can be viewed for up to 10 seconds before they disappear from the recipient’s device.
Snapchat is popular among young teens and adolescents, who use it as a social network to share images with their peers. In 2013 the company turned down a $3 billion offer from Facebook Inc because it wanted more time to develop its business model. Snapchat has become an essential tool for marketers because it allows them to engage in two-way conversations with consumers about their products or services.
15. Taboola
Taboola is a content discovery platform that offers publishers various monetization options. Taboola is not just an ad network but also a traffic source for you as an affiliate marketer. Taboola has hundreds of thousands of websites that use their service, and every day, millions of users come to those sites and browse through the content offered there. As an affiliate, you can use Taboola to get a lot of eyes on your offers and send many visitors to your landing page at a meager price.
16. Yandex
Yandex provides a variety of internet-based services for both business and personal use. It offers search services, an email service, an online office suite, a social networking service, a mobile platform, and shopping comparison services.
Yandex runs an active advertising campaign offering banners in-text ad formats; these ads are shown on Yandex’s website with other contextual advertising based on keywords entered into one of the many queries made during navigation through the site itself.
17. PPC Mate
PPC Mate is an affiliate network that provides you with access to more than 70,000 advertisers. It allows you to choose from various ads and offers you multiple ways to monetize your traffic. PPC Mate has been around since 2010 and is one of the most well-known platforms in the industry. It’s not as popular as other platforms, but many affiliates and marketers still trust it because they know they can charge PPC Mate with their affiliate marketing ad campaigns.
18. PopAds
PopAds is a paid advertising platform that allows you to create and run ads on the most popular websites in the world. It offers users access to high-quality traffic sources such as Facebook, Reddit, Instagram, or Pinterest.
It also has advanced targeting options that allow you to reach your target audience with ease. PopAds is simple to use and provides good targeting options, but the traffic quality can be inconsistent (primarily if you target Tier one countries).
19. Epom
Epom is a programmatic advertising platform that allows advertisers to buy and sell ads on a CPM basis. It’s also a great way to monetize content, especially if you have high-quality content that performs well. This type of traffic is ideal for affiliate marketers because it is highly targeted and can be purchased at low rates depending on the amount of inventory available.
20. Revcontent
Revcontent is an ad network that displays ads on web pages across the internet. You can choose from various formats, including pop-ups and sticky bars, or you can opt for banner ads in your ads. This is a great way to get your affiliate links in front of a diverse audience because Revcontent has access to thousands of publishers who post content on their websites and blogs.
21. Air now Media
Air now Media is a paid traffic source that allows you to place ads on blogs, social media, and other websites. It is a good option for affiliate marketers who want to target specific niches. Unlike other ad networks, Air now allows you to target specific sites. For example, if you are promoting an online course about dog training, you could target other dog-related blogs or forums where your ad will be relevant to the audience.
22. AdRoll
AdRoll is a paid advertising platform that allows you to create and manage campaigns across multiple channels, including display, social, mobile, and video. You can advertise on the AdRoll network or with other networks through their Bid Manager. They also have a wide range of ad formats available that you can use to reach your audience. AdRoll supports several languages, including English, French, and Spanish. AdRoll is excellent at driving traffic to its customers’ websites.
23. Tapjoy
Tapjoy is a mobile app monetization platform. It offers a variety of advertising options, including videos, games, and in-app purchases, to developers and publishers, thereby directing traffic to their customers’ websites. The main advantage of Tapjoy over other options is that if you are targeting U.S. customers, it only charges one cent per install when it comes to getting installs.
24. Media.net Ad Network
Media.net is one of the largest ad networks on the market today. They have various options when monetizing your site, including video, mobile, and display ads. In addition to having many advertisers you can work with, Media.net also has many excellent features that can help you make more sales even on a small budget.
25. Propeller Ads
If you’re selling supplements or X-rated products, you can use propeller ads to ramp up your sales. The cool thing about Propeller Ads is that they have a ton of different categories to promote in, so you can be as specific as you want. You can use their services to send your visitors to any offer. The cost of this traffic can be as low as $0.035 per one thousand impressions.
Where Can I Get Free Traffic For Affiliate Marketing?
The easiest way to find free traffic is through Facebook groups. You can also find free traffic from YouTube, Twitter, and Instagram influencers.
What Is The Cheapest Paid Traffic?
If you are looking for the cheapest paid traffic source, you can use Facebook Ads. Facebook Ads is more affordable because it allows you to target users based on their interests and location.
What Are The Top Three Best Sources Of Paid Traffic?
To start with Facebook Ads, you can create a detailed campaign targeting your ideal customer and set up a budget that fits your budget. With Google Adwords, you can target people searching for specific keywords or phrases related to your business. Then there’s Instagram, which allows your customers to engage with your brand.
Is Paid Traffic Worth It?
Yes, paid traffic is worth the cost of being adequately deployed for use. There are several benefits to using paid traffic, including increased sales volumes, higher sales, and profit margins.
Things To Consider When Choosing A Paid Traffic Source
Traffic sources are an essential part of any marketing strategy. If you don’t have enough traffic, there’s no point in running a paid ad campaign or investing in SEO.
However, when it comes to choosing a traffic source, it’s not as simple as picking any old channel and hoping for the best. You need to know what to look for and what to avoid if you want your efforts to pay off.
Here are some things you should consider before choosing a traffic source:
1. The Cost of the Traffic Source
The cost of the traffic source is a critical factor to consider when choosing your advertising channel. It determines how much money you’ll be spending on getting new customers, and so it can make or break your budget. You should know precisely what you’re getting for your money, what you’re not getting, and how much each click will cost. Additionally, knowing how many conversions or sales you need for each transformation that occurs through an ad campaign on the traffic source in question is essential.
For example, if a customer follows an ad from Facebook to your website and then makes a purchase there without coming back again (a so-called “one-and-done” sale), then this type of conversion would be worth more than one where they return multiple times before making a purchase (a so-called “loyal” buyer).
2. The Amount of Traffic Available
The amount of traffic available is one of the most critical factors in choosing a traffic source. Knowing how much traffic can be obtained before selecting a specific source is essential because not all sources offer the same amount for each package.
You need to know how much quality traffic your provider can create daily. It’s essential to find out how much traffic is available from a particular source before you start advertising with them. This will give you an idea of how many ads you’ll need to run before you start seeing results.
Using Google or FB Ad manager will get you more quality visitors than using a more minor service like Infolinks or PropellerAd Network.
3. Restrictions, Regulations, and Rules
Traffic sources have different restrictions, regulations, and rules. These should be clearly stated in the terms and conditions of each traffic source. You can also ask questions about them at any point before or after you use their service.
The best restriction, regulation, or rule is reasonable and essential for the quality of your site. If a traffic source has unreasonable limits, regulations, or laws that do not affect your site’s quality, you don’t need to worry about them too much.
For example: if they say they don’t allow adult content on your website, then it would be good practice not to put adult content on your website at all because this will only get you banned from using their service in the future (this could mean losing out on potential advertising revenue).
4. Overall Quality of the Traffic Source
The overall quality of the traffic you can expect to receive depends on several factors, including but not limited to source and audience.
The source tells where you are getting your traffic from and what types of sites it is coming from. Targeting broad keywords or areas will result in lower-quality visitors who aren’t as interested in what they came for.
However, suppose you narrow your search parameters or bid more competitively for related keywords. In that case, this will increase the likelihood that people who click through will be interested in what they see on their landing pages.
This means less bounce and better conversion rates, but don’t go overboard. You don’t want too many clicks to waste just because someone was looking for something completely unrelated.
5. The Targeting Options Available
The targeting options available dictate how your ad will be shown. The most common are location, device, time of day, and more. Targeting options allow you to choose who sees your ads and where they see them. This is important because it helps you reach your target audience with relevant ads that will encourage them to take action on whatever offer you have going on at that time.
The better these targeting options are set up for each campaign, the fewer irrelevant clicks and impressions occur, which means less money wasted on those annoying “bad” clicks from bots or people who aren’t interested in what you’re selling.
6. The Niche or Audience
While most marketers think of their audience as being people who like the same things they do, the truth is that there are several different ways to define your niche. You can target an audience based on: Age, Gender, Ethnicity, Location, Affinity group (like Fox News viewers), and Psychographics (lifestyle).
You can also use demographics and psychographics to create a more targeted list of users for your marketing efforts. For example, if you’re selling high-end luxury goods to women over 50 with incomes higher than $200K per year who live in New York City, Brooklyn Heights would be an excellent place to start your campaign.
7. Do You Want Quantity or Quality
Quality traffic is more likely to convert to customers. Quality traffic is more likely to be engaged with your content. Quality traffic is more likely to be loyal. And quality traffic is more likely to be relevant and targeted.
That’s why it’s better than quantity. In reality, most people think they want a lot of visitors, but they only need a few good ones; the rest are just noise that will distract you from your actual goals.
So, here’s what we recommend: focus on quality over quantity in every aspect of your business, not just marketing (you can read our complete guide here). Once you start seeing results from this strategy, whether it’s increased profits or improved relationships with customers, it will become clear which sites are worth investing time in and which aren’t worth the trouble.
Regarding affiliate marketing, the source of your traffic can significantly influence how successful that traffic is. There are many traffic sources to choose from, some free and some paid. And when it comes to affiliate marketing, most people think that free is always better because you have more control over the situation.
Paid traffic is a great way to bring in new customers. There are many different options, and we have compiled some of the cheapest ones you can use now. Affiliate marketing can sometimes be overwhelming, but once you get the hang of it, you will start seeing results.
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